Help me write a surveyI was speaking with my business adviser yesterday and he was giving me a lot of helpful advice when it comes to marketing my business. He wants me to produce a survey that i can send to my potential customers. I am marketing to commercial real estate people and I have a list of over 100 people I want to send this survey to. In order to entice people to answer the question, I will be giving something of value to them away -- I'm not sure yet what that will be. Perhaps a chance to win a free Virtual Tour.
However, my problem is, besides the obvious questions like, "do you have a Virtual Tour on your website," or "Do you think VTs are an effective means of advertising," i am having trouble coming up with other questions to ask. So I figured, this might be information you guys might be interested in, so I am asking for some help coming up with some questions.
I would like to send this survey out within the next 2 or 3 weeks and when I get the results, I will post them here.
I've looked at other surveys but so far all I've found were surveys targeted at the end user. I want to engage the people buying the VTs.
So far, my questions are (in no particular order):
Do you use VTs? Why and why not?
Do you think VTs are an effective means of marketing?
How many properties do you currently represent?
Have any of your sales resulted directly by or were initiated by the Intenet?
Do you allocate a budget for internet marketing for each property that you represent?
If you use VTs what are your likes and dislikes?
If you don't use VTs, what keep you away?
If you would like to add some questions that you think would be helpful, please do so.