LOL....Realtors. Thats funny
I stay away from most of them too. In my area there are a lot of properties over 3 milliion so I have a few TOP PRODUCERS that will pay for a "real virtual tour". Commision on a 3 million dollar property for the listing realtor is about $100,000 after the split with the broker. I figure the agent is getting $100,000 dollars then they can afford $500 bucks for a good virtual tour. If they can't pay that I tell them to call I*** and get one of those 4 image tours where you can't see out the windows and the awful seam in the middle. LOL.
You should ALWAYS base your price on what it cost you to produce the product. NEVER base you price on what others are charging. I was having trouble a few years ago selling virtual tours. I doubled my price and stood behind my product. Immediatly I started getting more sales. People want quality and if you can deliver it they will pay. But quality at a cheap price makes people nervous. I am not saying you gouge your clients Iam saying that you charge for what it is worth.
I don't do the $100 I**X stuff. That is a joke. I don't know how you can make any money at that price range.
In my market I charge about the same as you. That is very intersting.
200 eu equals about $250 us.
For realestate I charge a little less because the images have a limited time of use.
For vacation rentals or Resorts or attractions I charge a lot more becasue the images are being used for much longer.
Realestate stuff is around $750 and vacation rental stuff is around $1000 to $3000 including still shots and web site. This is based on about 6 to 8 images. If its over 10 images then its about $200 for each additional shot.
Put it this way. I don't get my camera out of the bag for less than $75 an hour total from shoot to delivery.
The tripod cap is not negotiable. I always place the tripod cap with my credit in every image I produce. If the client does not want the cap or want to put one in with there logo the Price triples and I am not kidding. If they want to take the credit off I look at it like they were buying the negatives. You have to get credit. I don't trust " a link at the bottom of our page". They will take that off in 2 days. I have been really screwed before with the photo credit and I lost a lot of business because of it. It was a high profile client and I got absolutly no credit and there for no further business from the project. Another shop got the follow up stuff becasue the client represented my work as there own and sent the work to another shop who had "contacts" with my client. Never again, Unless they pay for the negatives!!!!!!!
Gen. Lee
|