That rate is 100$ each with minimum of 5. Total is $500 for a project. But then.. you need to think about how the client is going to use the images.
Realtors typically only use the images for 60days (until property closes) then images have no value. Basically throw away panoramas. Repeat business is high. So work is based on volume. More houses, more panoramas.
Hotels and destinations are a different market. Images have higher value for several reasons. Lets say the client has a $100,000 monthly cash flow revenue. They have a website online using single 2D images. In a recent Best Western Hotel article it was learned that the use of panoramas helped increase online bookings by 48% in 2004. Typically, panoramas on Hotel websites have a useful life of 5 years or until the hotel gets remodeled.
That means that using panoramas online helped increase that monthly cash flow from $100k to $148k or an increase of $48,000/month.
If you took 10 panoramas for that hotel, and charged $500 each for a total project cost of $5,000.
month 1 $43,000 x 1 ($48k - $5k panoramas)
11 months $48,000 x 11 = $571,000.
First year cash flow 571k + 43k = $614k increase
For the remaining 4 out years:
48 x 12 = $576k x 4 years = $2,304,000
Whats wrong with this picture ?
They give you $5,000 and they make $2.3m. I don't think you are charging enough for your panoramas at $500 each.
Come to think of it, I should take another look at my pricing page.
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Dave
Forum Moderator for
EasyPano - Panoweaver
Pano2VR
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